Cannes Lions

BALDRIPARAN SLEEPING PILL

GREY WORLDWIDE, Hamburg / WHITEHALL-MUCH / 2007

Film
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Description

Using the famous line "New York - The city that never sleeps" in a metaphorical manner in order to communicate the product - a sleeping pill - in a simple, appealing and powerful way.

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10 items

1 Cannes Lions Award
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2019, AVON

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