Cannes Lions

BANKING

D+ BRASIL COMUNICACAO TOTAL, Sao Paulo / BANCO DO BRASIL / 2005

Film

Overview

Entries

Credits

Overview

Description

Groups of dancers, following specially created choreography, represent human values: simplicity, thought, sight, authenticity, opinion, and respect.The announcer emphasizes Banco do Brasil’s belief in these human values as the basis for creating riches, and concludes with the principle: Your values are our values.

Similar Campaigns

12 items

Together Band All Amazonia

AGENCIA TERRUA, Brasilia

Together Band All Amazonia

2024, BANCO DO BRASIL

(opens in a new tab)