We took to Cotton Candy Man’s with their conventional structures. In the superior side, we put a picture of a person sleeping pleasantly, trying to show how similar is if you buy and sleep in a Sublime Bed.Inside each cotton candy bag there´s a flyer with our contact info.For a month, the Cotton Candy Man walked in every street and public areas of the city, giving the candies and spreading the message of Sweet Dreams with Sublime Beds.

After a month of activity, Sublime Beds increased 22% of people in stores, achieving sales over 13% plus the last month. Also, with this kind of innovation, now we are the favorite brand of Guatemala.