Cannes Lions
RPA, Santa Monica / HONDA / 2013
Overview
Entries
Credits
Description
There are more tools today than ever for people to fund, express and realize their passion, ingenuity and creativity. This has led to a growing movement of makers, bootstrapping inventors and backyard engineers that are proving that there are always new ways to imagine, create and improve things. Honda shares this belief, and it has led them to create robots, more fuel-efficient jets, and to never stop improving the Honda Civic.
Similar Campaigns
12 items