Communicate the comeback of a legend among the cars: the Chevrolet Camaro. Attract the attention of car enthusiasts.

The design was inspired by one of the most notable parts of the new Chevy Camaro: its motor.So, we transformed the motor shape into a box and created more than a simple direct or promo piece, but a real collector item with a Chevrolet Camaro exclusive and official book inside, plus a DVD with the car's history, a poster inside a exhaust tube replica and a collector's die cast miniature.

It become an object of desire. During the Sao Paulo motor show, one of the most important auto shows in the world, hundreds of copies of this box were distributed in seconds. Internet forums and car specialized blogs discussed about it. Some copies of the new Camaro's motorbox were put for sale in auctions websites. Until today, Chevrolet receives emails from cars collectors asking for the Camaro famous box.