Cannes Lions

CHEERIOS CEREAL

SAATCHI & SAATCHI, New York / GENERAL MILLS / 2005

Film

Overview

Entries

Credits

Overview

Description

The authentic portrayal of a family coming together. It was based on a true story from consumers, in which Cheerios helped break the ice.

Similar Campaigns

12 items

Old El Paso - #MessFreeChallenge

THINKERBELL, Melbourne

Old El Paso - #MessFreeChallenge

2021, GENERAL MILLS

(opens in a new tab)