Cannes Lions

CHILDLINE CHILDREN'S CHARITY

SAATCHI & SAATCHI, London / NSPCC / 2010

Awards:

1 Shortlisted Cannes Lions
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Overview

Entries

Credits

Overview

Outcome

Over 700 remixes were entered into the competition.

The winning remix, 'In My Head' by xRach14x was chosen by Paul Hartnoll himself and aired on MTV Shows, at 8:15pm, Sunday, 21st March 2010.

The remixer tool helped raise awareness of the ChildLine site, which saw an increase in traffic by 65%.

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