Cannes Lions
McCANN WORLDGROUP, Madrid / SAVE THE CHILDREN / 2016
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More than one million children are currently estimated to be working in mines and quarries throughout Africa and Asia. This is one of the most dangerous jobs a child can have. A child is too young to perform any job, let alone this one.
Save the Children is fighting for the exploitation of all these boys and girls to stop, for their rights to be respected and, above all, for them to go on being children