Cannes Lions

DISTRONIC SYSTEM

EL LABORATORIO SPRINGER & JACOBY, Madrid / MERCEDES BENZ / 2005

Awards:

1 Shortlisted Cannes Lions
Film

Overview

Entries

Credits

Overview

Description

In a fantasy landscape,two magnets symbolize two cars,when they attract themselves. A collision takes place.Then, we turn one of them around and they start to move along together maintaining a constant distance of separation, simulating the application of the Distronic System by Mercedes- Benz.

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