Cannes Lions
IMPACT PROXIMITY, Dubai / DISNEY / 2003
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DISNEY CHANNEL BLASTERSWatching "Dinosours" on the Disney Channel is always the fun experience. And when you translate the fun in the form of an online ad complete with dinosour stomps and sound effects, the result is a compelling piece of advertising. This ad was targeted towards the younger generation and achieved outstanding results and impacted browsers so much that it generated a click through rate of over 22%.
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