Cannes Lions

ENVIRONMENTAL AWARENESS

SCOOP NEXT LEVEL MARKETING, Vienna / GOVERNMENT OF STYRIA AUSTRIA / 2006

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Overview

Entries

Credits

OVERVIEW

Outcome

City of Graz, Styria:-140.000 registered cars, app.100.000 for private useSuccess: - 10.430 registered users, response 10% (goal of the goverment 2%)

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