Each section of the site presents GE’s environmentally beneficial products within our illustrated landscapes, complete with their own soundscapes. Visitors explore horizontally the various landscapes discovering each of the environmentally beneficial products. They interact with elements presented within the environmental scenes (clickable elements) bringing up imagery and facts about each product. Included in the product sections are figures and sources backing up these environmentally friendly products. This is the first time any large corporation has provided sources and links to their claims from external sources.