For the purpose of promotion we have created (the first ever) interactive Facebook posts. They allowed to play the Snake game directly on the wall and share it just like one shares links, pictures and films.

In the first week after the launch of the application, 10,000 people signed up for the game and about 80,000 games were played. Nokia liked our idea so much that they decided to bring it to the French market. We're currently talking with Portugal, Benelux and Sweden.