Cannes Lions

FAIRTRADE COTTON

RAPP, Paris / MAX HAVELAAR / 2010

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Overview

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Credits

OVERVIEW

Outcome

100,000 signatures in a few weeks.612 500 € media value… for $0 media investment.Very wide press coverage.In particular in the textile trade press.Fairtrade cotton finally has a future in France.

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2018, WORLD WILDLIFE FUND (WWF)

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