Cannes Lions
FOOTE CONE & BELDING, Irvine / TACO BELL / 2006
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Late at night, things are different. In fact, I’m a different person—I act different, I dress different, and I feel different. When the sun goes down, I let my inhibitions go and get to be the person who’s hiding under my “normal-daytime-person-shell.” At night, I get to be me.
Late at night, I want excitement. Whether that’s hanging out with my friends, hitting the clubs, playing Xbox®, or finally getting off work, my night’s always exciting. Fourthmeal.com takes the late night and allows you to experience it any time you want. Fourthmeal.com is late night excitement.
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