Dubai Lynx
J. WALTER THOMPSON , Riyadh / SAUDI TELECOM COMPANY / 2019
Overview
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Credits
Idea
A sim card delivery Service : A first in the Kingdom
We created A SIM card delivery option and what better way to activate this than the already existing MYSTC app, which offered other services to customers such as payment and monitoring of bills. No matter the location, customers could expect their SIM card to be delivered to them within an hour.
To ensure its success and to incentivize employees, STC salespeople could also benefit from this service too. The first to respond to the request, just like in ride-hailing apps, would get to deliver the SIM card AND cash in a commission.
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