Cannes Lions
LEO BURNETT, Sao Paulo / FIAT GROUP / 2003
Overview
Entries
Credits
Description
"The film starts showing the Strada Adventure totally clean driving through a perfect track: smooth asphalt. Suddenly, a scared youngman wakes up, as if he was having a nightmare. He looks through the window and seems happy: his Strada Adventure completely dirty of mud, parked on a hill."
Similar Campaigns
12 items