Eurobest

Fontraising

TRIAD ADVERTISING, Bratislava / VUB BANK / 2022

Presentation Image
Demo Film
Supporting Images
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Execution

We created a special font made out of bee wax to rewrite the grim future that awaits the bees. First, we melted bee wax and molded it into characters. Then we used heat as a metaphor to climate change to melt the letters. We converted the unique characters into a full working digital font with famous slovak typograph. Along with the font, we launched fontraising - a unique fund to help the bees and create pesticide-free meadows.

Similar Campaigns

9 items

Shortlisted Eurobest
VUB Saving button

TRIAD ADVERTISING, Bratislava

VUB Saving button

2021, VUB BANK

(opens in a new tab)