Cannes Lions
OGILVY & MATHER, Mexico City / AEROMEXICO / 2016
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Throughout 2016 Donald Trump has been a hot conversational topic among Mexicans, rooted in the American republican candidates’ controversial remarks about illegal immigration from Mexico as well as his discriminatory remarks towards other communities.
These declarations have caused uproar not just among Mexicans but throughout the world, thus giving birth to this campaign. Aeromexico, Mexico’s leading airline and the one with most destinations in the US, gives these declarations a positive spin by inviting people to reflect upon Donald Trump’s comments.
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