Cannes Lions

Grandpa

BADILLO SAATCHI & SAATCHI, Guaynabo / TOYOTA / 2017

Film

Overview

Entries

Credits

Overview

Description

It seems it’s pretty much over for an old man in a nursing home; especially when this old man doesn’t want to get up when his caretaker tries to wake him up each morning. As we see his caretaker getting flustered with his everyday routine, we one day notice that this old man has another agenda. We see him get up in the middle of the night to escape through a window and get into a car that awaits him. We are then surprised as he appears dancing in a party and even throws himself into a pool with a group of young friends. When the night is over, we see the old man carefully entering his room through the window. A young man is helping him and says goodbye whispering: “Grandpa, see you tomorrow.” That’s how we discover what his routine really was and that his life.

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