Cannes Lions

HANG OUT SMARTLY

DIESTE, Dallas / THE WILD DETECTIVES / 2016

MP3 Original Language
MP3 Original Language
MP3 Original Language
MP3 Original Language
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Following the campaign idea, in this radio we hear a young man at a bar enthusiastically telling his friends about the latest details he discovered on that “super famous” crime of passion. His friend is not quite aware of the situation, for which he proceeds to do a recap of the story. On the recap he explains how the crime’s fame comes from the fact that he was a famous guy who murdered his wife and stabbed her alleged lover because of jealousy, the race issues and the flimsy evidence. All this time, he’s making you believe that he is talking about the OJ Simpson murder case. When the voice over comes in, we realize that he was in fact describing the plot of the famous play, Othello. And that if you never thought they were talking about the play, you should go to the bar, read the book

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