www.greyinteractive.dk is the corporate site of the Danish new media agency, Grey Interactive. The site contains company profile (history) employee profiles (the band) a client list (albums) etc. The target groups are all potential clients who are looking for a highly professional but truly different new media agency with a sense of humour.New Media agencies often present themselves through a flashy and business-like site where they can show off their skills. At Grey Interactive we feel that it is more important to stand out of the crowd and show our creative skills and untraditional approaches rather than our technical skills.Technical superiority and a professional attitude should be self evident and not something we need to tell our clients about.