Cannes Lions

IRON MIND

DENTSU INC., Tokyo / YOSHIDA HIDEO MEMORIAL FOUNDATION / 2015

Awards:

1 Bronze Cannes Lions
1 Shortlisted Cannes Lions
Presentation Image
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Supporting Images
Supporting Images
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Supporting Images
Supporting Images
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Supporting Images
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Overview

Entries

Credits

OVERVIEW

Execution

Talented creatives always have strong faith: Strong like an Iron.

They work consistently. Their faith is strengthened to bring about a new idea.

An Iron skeleton is incredibly strong. This is reflected in the design motif of the exhibition “Iron Framing”.The frame is constructed with bare, exposed steel. No-frills. Rough, tough and beautiful.The touch and color of each ‘iron' was carefully replicated on the prints.

We designed the entire exhibition, from the poster to the interior space.

Outcome

Total design of ONE SHOW 2013 Exhibition in Japan:announcement,

exhibition space.

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New Muscle

DENTSU INC., Tokyo

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2017, YOSHIDA HIDEO MEMORIAL FOUNDATION

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