This piece of work used continuity broadcasters, who provide the voice overs on public television during advertising breaks, commonly used to let the viewer know what programme is coming up next. On International Women’s Day the female continuity voiceover is introducing the next show when she is interrupted by the male VO who finishes her sentence for her. The male voiceover then explains how men are 33% more likely to interrupt women than they are other men, and encourages them to be more aware of it. This happened during multiple advertising breaks throughout the day.