Cannes Lions
DIESEL, Montreal / LOTO-QUEBEC / 2006
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A guy in a convenience store approaches the cashier to pay for water and a Lotto 6/49 ticket. The cashier responds enthusiastically, and offers to carry the water to the customer’s car. When the customer declines, the cashier seems downtrodden. VO: Always be nice to people who play the Lotto 6/49.
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