Cannes Lions

MAJOR 7

LOWE MENA, Dubai / RED BULL / 2014

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Overview

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Credits

OVERVIEW

Description

Add a local flavour to an internationally renowned music platform.

Execution

Drawing inspiration from the event's location of Al Bastakiya and Dubai's contemporary infrastructure, the designs use traditional Arabesque patterns and minimalist modern graphics to depict the coming together and collaboration of old and new sounds, beats and music at Red Bull Music Academy Bass Camp Dubai.

Outcome

N/A

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