1 of 0 items

Overview

Entries

Credits

OVERVIEW

Outcome

The Red Bull Grand Prix weekend was a huge success. Response rate to the invitations was a perfect 100%. This brand building relational campaign with distributors helped Red Bull achieve its year-one objective of one can per capita.

Similar Campaigns

12 items

ALICE & SMITH, Montreal

Settle the Score

2024, RED BULL

(opens in a new tab)

1 Cannes Lions Award

AFRICA, Sao paulo

The Beer Behind Sports

2019, AB INBEV

(opens in a new tab)

LOWE-SSP3, Bogota

RED BULL BREAKIN`SALSA

2012, RED BULL

(opens in a new tab)

OGILVY BEIJING, Beijing

ENERGY DRINK

2012, RED BULL

(opens in a new tab)

SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV, Tel aviv

ENERGY BAR

2010, STRAUSS-GROUP

(opens in a new tab)

GAD', Sao paulo

CHAMPAGNE

2009, PERNOD RICARD

(opens in a new tab)

HOTSMS, Amsterdam

RED BULL FLUGTAG EVENT

2007, RED BULL

(opens in a new tab)

SESO MEDIA GROUP, Vienna

MOTOCROSS EVENTS

2007, RED BULL

(opens in a new tab)

VINIZIUS Y&R, Barcelona

DANONE MINIFRUIT

2007, DANONE

(opens in a new tab)

ZUGARA, Los angeles

RED BULL U.S. GRAND PRIX

2006, RED BULL

(opens in a new tab)

Shortlisted Cannes Lions

McCANN-ERICKSON , Buenos aires

COCA-COLA

2003, COCA-COLA

(opens in a new tab)

CRAVEROLANIS EURO RSCG, Buenos aires

KISSMINT

2003, BONAFIDE

(opens in a new tab)