Cannes Lions
MERCEDES-BENZ C-CLASS
SPRINGER & JACOBY WERBUNG, Hamburg / MERCEDES BENZ / 2003
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The 70's: a boy asks his father if he can drive his new Mercedes. The father: 'No, you are too young. The same situation is shown for years. A young man with a new C-class nowadays. The father asks, if he can drive the car. The son: 'No, you are too old'.
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