Cannes Lions
CLEMENGER BBDO SYDNEY / FRUCOR / 2006
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A pineapple tumbles down a headland in Africa. A fisherman can’t believe his good fortune when it lands at his feet. He cuts the pineapple with his knife. Suddenly an enormous burst of juice sprays out of the pineapple, soaking our fisherman. The locals on the beach find this hilarious.Super: Real fruit now comes with fizz.New Mixt. Half juice, half fizz.
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