Cannes Lions

NEVER ALONE TV

AMVBBDO, London / DIAGEO / 2016

Film

Overview

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Overview

Description

The ad tells the story of how Gareth Thomas, the former Wales captain’s greatest fear wasn’t the opposition he faced on the pitch, but the fear of rejection from everything he had known, because of his sexuality. The film celebrates the courage of Gareth, and most importantly, the empathy shown by his teammates when he came out, showing that even when he felt he was on his own and at his lowest point, he was always part of a team

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