Cannes Lions
TAREK NOUR ADVERTISING, Giza / NATIONAL BANK OF EGYPT / 2020
Overview
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What kind of bank can not be robbed? A smart branch.
We developed a comedy-centric film revolving around a bank robbery with 3 masked thieves attempting a mass theft. Instead they find nothing but a security guard; which unfolds how they will not be able to win millions of cash as its automated and not human - led. Through comedy, the easiest way to Egyptian's hearts & minds we explain how the smart branches work.
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