Cannes Lions
EURO RSCG BRASIL, Sao Paulo / RECKITT BENCKISER / 2008
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Description
A man walks into the bedroom in his pajamas.He turns-off the light.There is only the light coming from the bed-lights in their respective bedside tables.He lies down and turns the bed-lights off.His room is still lit.He then looks under his bed and sees that the glow of his shoes shined with Nugget are illuminating the room. He comes back. From his bed, he reaches out a little and places the shoes underneath the bed and the room is dark.
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