Cannes Lions
FULLSIX, Levallois-Perret / OLO ACUPUNCTURE / 2016
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Description
The pupose of this campaign is to increase the renown of the OLO Clinic in New York City by highlighting a simple benefit from acupuncture on daily aches.
This campaign particularly targets publics unaware of the benefices of acupuncture treatments on common pathologies as stress, allergies or back ache. It positions the acupuncture treatment as a real alternative or as a complement of traditional medicine.
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