Cannes Lions
GIOVANNI+DRAFTFCB, Sao Paulo / SKY / 2008
Overview
Entries
Credits
Description
People who subscribe to Sky Satellite TV can book a movie and receive a reminder five minutes before it begins. The idea behind this film is to show this in practical terms, with a shark coming out of the water and tearing through the pavement in the city until it reaches the home of a Sky subscriber to remind him that Jaws is about to begin.
Similar Campaigns
12 items