Communicate the new Media Markt price system - the first price without “price madness”. The company announced it will no longer run price-driven sales campaigns and special promotions.

A young guy falls asleep listening to a radio commercial about Trüffi the truffle pig that sniffs out the best prices. In his dream the pig is real and takes him to a crazy world of price madness where he is hounded by bizarre price promotions and dodgy internet dealers. He wakes up out of this nightmare and realises that Media Markt has put an end to this madness with its new price system.

A film that takes us into the crazy world of price madness with its bizarre price promotions and internet scams.