Cannes Lions
HAPPINESS BRUSSELS, Brussels / HAPPINESS BRUSSELS / 2015
Overview
Entries
Credits
Execution
We developed a mobile website with fun side-designs to add to your vertical video.
Visitors can upload their vertical video, choose one of the side-designs in the gallery, and then share their converted beautiful horizontal videos via email and social media.
The website was sent to digital, tech and marketing blogs, the idea did the rest.
Outcome
OOPSISHOTVERTIVAL.COM was selected as FWA’s Mobile site of the day and widely featured in the digital and creative media. OOPSISHOTVERTICAL.COM was clearly welcomed by the digital community as a funny 'saviour' that was going to eradicate the shameful vertical video.
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