Just in time for the highly anticipated solar eclipse, Jack in the Box, one of the nation's largest hamburger chains, with more than 2,200 restaurants in 21 states and Guam, in partnership with creative agency David&Goliath, created PROJECT: MOON HAT - an initiative to place a 2,000 mile high, 1,000 mile wide version of Jack's iconic hat, on the moon in the next 3 days - actually 2. They need a day to build it.

The project was a stealth promotion for No Kid Hungry, and anyone who attempted to donate to Project Moon Hat was redirected to help a worthy cause. Ultimately, Jack raised enough funds to buy 10,000 meals for children in need. And that’s a lot bigger than any hat. http://www.projectmoonhat.com.

The money raised will be donated to No Kid Hungry to help end child hunger in America. Jack in the Box originally partnered nationally with the nonprofit in 2016 and raised over $275K through its September Dine Out campaign.