Cannes Lions
PUBLICIS FRANKFURT, Frankfurt / RENAULT / 2004
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Description
The TV spot "Compliment" tells a charming story. A young man in a Mégane spots an exceptionally attractive woman on the opposite side of the street. Glances are exchanged, a little flirtation begins. Suddenly the young woman stands next to the Mégane and whispers a clearly ambiguous compliment to the driver. "Cute rear-end." Could she really mean only the Mégane?
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