Cannes Lions
GREY MELBOURNE, Melbourne / TRANSPORT ACCIDENT COMMISSION / 2010
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The TAC road safety campaign has been a part of drivers’ lives in the State of Victoria for 20 years. Dec 10th 2009 was the 20th anniversary of the first commercial going to air. It presented an opportunity to remind people of the iconic images from the past and to link then together into a very sobering reminder to drive carefully during the holiday season.
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