Cannes Lions
DRAFTFCB KOBZA, Vienna / KFV (AUSTRIAN ROAD SAFETY BOARD) / 2008
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Description
The speaker simulates a car ride by listing different objects that the car passes during which he speaks faster and faster. Words like 'child', 'red light', 'elderly woman' are inserted in the list, but the speeder has no chance to notice them. The announcer makes the audience pay attention to this.
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