Cannes Lions
SALESFORCE.COM, San Francisco / SALESFORCE / 2015
Overview
Entries
Credits
Execution
As an internal application, the Salesforce Films app was distributed to all Salesforce employees through an internal social campaign. It is used and shared with customers and prospects through personal relationships with AEs/Executives and in Salesforce-led meetings.
Outcome
Feedback has been extremely positive, with daily praise and comments on the evolution of the app. With over 500 members in the Salesforce internal social group, these members are engaging and updated on a weekly basis.
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