Cannes Lions

SAVINGS ACCOUNT

J WALTER THOMPSON COLOMBIA, Bogota / BANCO CAJA SOCIAL / 2004

Film
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Description

A man's dream of getting a degree (represented as a man in a graduation cap and gown) knocks on the neighbor's door begging for a new owner. The reason: his current owner does not save, so he will never become a reality. Your dreams rely on your savings. Banco Caja Social, your friendly bank.

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2023, BANCO CAJA SOCIAL

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