Cannes Lions

Sicker than the Patients

750MPH, London / FRONTLINE19 / 2024

Film

Overview

Entries

Credits

Overview

Background

The brief was to be invisible, to show the real raw feelings behind the curtain.

Everything had to be realistic to make this spot fully believable. There had to be a balance of realism but keeping the clarity and emotional weight.

Execution

The brief for the sound design was to be invisible, to take the dialogue that was shot on the day (this was captured by the usual location microphones so was of a hi-res nature), additional recordings, foley and sound effects and make them reflect what was being presented visually. Everything had to be realistic to make this spot fully believable. We built each scene placing everything in it that was needed and then selected various audio treatments for the various CCTV cameras. We strived to find a balance of realism but keeping the clarity and emotional weight.

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5 items

2 Cannes Lions Awards
Sicker Than The Patients

adam&eveDDB, London

Sicker Than The Patients

2024, FRONTLINE19

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