To create an action that could promote and give visibility to the sound production company called Saxsofunny among the creative department in advertising agencies.

We produced t-shirts with the image of the outfits of famous people from the world of music such as Michael Jackson, Madonna, Freddie Mercury, Prince, and Beatles, reinforcing the idea that the company produces any soundtrack the client might need. These t-shirts were sent to VPs and creative directors in several advertising agencies in Sao Paulo.

Besides giving visibility to Saxsofunny in the advertising market, the action became news in several websites and specialized blogs and lots of people called asking to receive their own music box from Saxsofunny.