Eurobest
DDB BRUSSELS, Brussels / STUDIO BRUSSEL / 2016
Awards:
Overview
Entries
Credits
Background
When David Bowie died, fans all over the world were in shock. Belgian radio station Studio Brussel felt it needed to give those fans a way to express and share their grief. Because of the intensity and multitude of reactions, we had to act quickly.
Execution
Stardust for Bowie was launched one day after David Bowie’s death. In a few hours it became a mourning place for millions of Bowie fans. On in integrated platform, linked to Google Sky, everyone could say goodbye to David Bowie in their own way. By choosing their favourite song, writing a personal message, and adding it to a star within the constellation.
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