Cannes Lions
BBDO BANGKOK / EK-CHAI DISTRIBUTION SYSTEM / 2006
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Brief: To emphasise the freshness of products at Tesco Lotus. Solutions: Use campaign of designed web banner to represent the freshness of Tesco Louts's products. Target customers can interact with it to get the feeling of how fresh it is.Result: With the fun of banner, it helps sales volume of fresh food at Tesco Lotus to increase more than before.
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