Cannes Lions
BÅDE, Oslo / BLAKLADER / 2019
Overview
Entries
Credits
Background
Everyone can feel irritated over the safe craziness of the bungee jumps-phenomena. I guess this is the same in Norway as for the a number of other places.
Execution
Blaaklader wanted to be known as the toughest workwear on the market. So they compare other things to what it would be like, how tough that thing would have been, if (only) it had been as tough as Blaaklader.
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