Spikes Asia
FCB INDONESIA, Jakarta / BEIERSDORF / 2017
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Bepe (Bambang Pamungkas) is one of the legendary soccer players of Indonesia and many brands have only shown him as a super star. In this film we have tried to show his human side with his back-story. We highlighted his past were he struggles from his childhood, finds his inspiration on a bunk bed, a life changing injury, his success and his contribution to the society. In this film he prepares himself from very beginning, then he becomes the star people know. Later he becomes inspiration for others.
In a theatrical and artistic way the film reveals his different stages of life and finally when he meets himself (his kid version as symbol of his tough past), he feels satisfied and emotional about his journey.
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