The Big Mac turns 50 in 2018.

Going retro, it means to go all out on hair, makeup, wardrobe, and filters.

We take a minimalist approach in this ods of previous eras., with simple and eye-catching photo featuring the popular styles of the Big Mac’s formative year.

One important detail is that the Big Mac is enough of an icon for the poster to remain brandless. No logo, no brand name, not even the golden arches.