Cannes Lions

TV CHANNEL

STUDIO DE KEUKEN, Amsterdam / MTV / 2006

Film
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On March 21st 2006 MTV Canada was launched after a long 'drought' with a very special kind of rain. This film was the first film MTV Canada showed as a kick-off and aired on other channels as well in high-rotation together with cutdowns and some extra films.Geert van Gaalen (Dangerous Kitchen Music/Studio De Keuken) came up with a whole new layer to the storytelling. He wrote and produced a soothing sweet lovesong from MTV to all new MTV viewers, which makes excuses for the absence, yet holds a promise for the future, while underlining the 'falling rain'-concept.

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